Join Our May Corporate Member Workshop: The Culture SPIN Method™ for Global Leaders

As travel businesses grow more global, many of the toughest leadership challenges are no longer operational — they’re human.

Leading across cultures, managing high-stakes decisions, navigating misalignment and building trust across teams all require a level of judgment that can’t be solved by process alone. In today’s fast-moving environment, how leaders interpret situations and respond in the moment can directly impact credibility, relationships and results.

That’s the focus of Women Leading Travel’s upcoming Corporate Member Workshop: The Culture SPIN Method™ — A Leadership Framework for Cultural Judgment, Human Risk & Travel Readiness, taking place virtually on May 20, 2026, from 2:00–3:00 PM EST.

Led by Dr. Kristina Wachter, this interactive session introduces a practical, decision-oriented framework designed to help leaders strengthen cultural judgment, reduce risk and lead more effectively across borders.

Participants will learn how to:

• Better assess complex cross-cultural situations
• Navigate human risk in global environments
• Build trust and credibility across teams
• Make stronger decisions under pressure
• Lead with greater awareness in high-visibility moments

Women Leading Travel Corporate Member Workshops are designed to bring meaningful, actionable value to corporate member organizations through expert-led programming aligned to today’s most pressing industry priorities.

These sessions are open to all employees across participating organizations, including team members at all levels, people managers, high-potential talent and allies across departments. Many companies also choose to join as a team watch-party or lunch-and-learn.

Learn more about this interactive workshop.

If you are eligible to attend, please email es@skift.com for the Zoom link.